Amazon Store is an offer for sellers, which they can utilize to showcase their items and increase sales of their brands.
It provides more exposure to the products by increasing their reach. A greater number of people having access to the content you offer on your store will increase the likelihood of sales.
Amazon stores are a carefully curated and well-established selection of products that showcase only a particular brand.
After you have completed the necessary documents, it is now time to move to the next stepthe next step – “how to open an Amazon store“. Here are the steps that will help you to set your store.
1. Make an Amazon seller account.
If you’re new to Amazon then you’ll first need to sign up for an Amazon seller account. To do this, you need to visit the official site to complete the Amazon seller central account registration.
It will appear like the image below. Sign up is as easy as clicking the yellow button to sign up.
After you have registered to become the Amazon seller’s profile, you’ll have to have an active trademark registered in the country in which you intend to register.
If you’re awaiting approval for a trademark application, you should go to the official site of Amazon which handles IP acceleration. The screen will be similar to the picture below.
2. Registration of your brand
The final requirement to create your brand store is that you need to show your logo and your brand’s name on your merchandise.
After you have created an Amazon seller central accounts you are now eligible for the creation of your online store with Amazon.
To do this, you’ll need to register your company to Amazon first. To register, go to the official website of the Amazon brand registry, and then click to begin.
The next step is to select your specific country’s market where you want to place your company’s name. Then, you will have to answer questions for general details related to the state or country you chose.
Then, you are required to fill out a short questionnaire regarding the legal data of your company. After that, you will be taken to the webpage of the trademark registry.
You can click here to sign up immediately, and then your application for enrollment will be evaluated.
3. Know the rules and regulations of Amazon’s store
Amazon is based on principles, so it has a lengthy set of policies, including the policy on creative acceptance. They include clauses such as:
- You can only market products you own or the ones that you have the authority to sell.
- It is recommended to include high-resolution amazon photos as well as accurate descriptions of the products.
- You are not allowed to provide your address or contact details,
- Your products and brand name should be suitable for the target market.
It is your responsibility to ensure compliance with these rules before you can start your business.
4. Customization of the product detail pages
Once you have received the approval of your brand, you’ll be able to personalize your store. It is possible to use free tools and design your own stories about your brand and product display.
Templates can be used to enjoy the process. A+ stores and content can assist you with the process.
Amazon A+ content can assist you in the addition of relevant text, tables, images, banners reviews, and other information to the description of your product.
5. Create your store inside an Amazon store
After you have created a seller’s account after registering in Amazon’s brand registry Amazon trademark registry you’ll need to log in first to the central seller account. After that, to set up your store select the option to create a store.
There are three kinds of designs i.e. grids for product marquee, showcase, and product grid. Select the template that you like best and start the store builder.
A store builder is frequently employed to create an online store for brands on Amazon. This is where you can use tile manager to alter the content on your page.
Design your website using the combination of images of your product along with description text, as well as introduction videos. Utilize dynamic widgets to track the most popular keywords for items, so that you can enhance the list of products you sell.
View the page in your preview, then make any necessary modifications, then save the page by pressing submit for publication. Repeating these steps will allow you to create more pages.
After completing these steps after which your store will be live for your customers.
Recommended Guide: A step-by-Step guide on Amazon Private label products.
