One of the early stages of web design and development is to map out the page layout and the layout styles. It is one of the website elements and factors that require great attention to detail as the page layout plays a key role in website bounce rates. If the user finds it difficult to navigate and understand the working of the website, they will pay less attention to the elements that are necessary for the user to notice.
For making the user pay great attention to the elements and content on a web page, the page layout must be attractive and easy to understand. A website designer’s job is to make the page layouts attractive and highly engaging. Highly engaging page layouts mean how easy it is for the user to navigate and know the elements required for website and user interaction.
Keep reading this article to get familiar with the basics of page layouts for the website designers responsible for website designs.
Top 6 Basics of Page Layouts You Need to Know
One thing designers need to know is that the people visiting a website have little patience, and they want everything easily accessible. That is why website designers need to know the basics of the web page layout to make everything easily and quickly accessible for the users. Understanding the basics of the page layouts will help you to minimize the user bounce back rates while increasing their interaction time.
Below are some of the basics that need to be kept in mind while you are designing the layout of your website or web pages.
1) Utilize the negative space
The white or negative spaces are important to keep on web pages; otherwise, readability and understandability will reduce. But it is a must to keep the right balance between the element placement and the white spaces. Too many elements are also a problem, and too many white spaces will make your website less interesting. These basics are why people consider the web design company in Dubai to design websites with the right balance of everything available on the page.
2) Content hierarchy
There should be a hierarchy of the content on the web page; it is because the user finds it easier to read and navigate. As soon as a user visit a website, they start skimming the content available on the page. The content hierarchy creates a reading pattern making it easier for the user to scan. If the user is successful in skimming, then that user will most probably spend more time reading.
3) Fonts and styles
Font and styles used on a website also improve and enhance the web page layout. It is one of the web page layout basics that all the fonts and styles used on a website are readable and have consistency. Make sure the fonts and styles used for headings are different from the ones that ask for a call to action. One more thing web designers should keep in mind is that they must keep the font and styling consistent on all the pages.
4) Use grids
For providing a clear structure to your web pages, it is important to use a grid system when designing web pages. A grid on a website will make it easier to place the web content when the volume is higher. The grid system divides the entire web page into various columns while leaving a column for white space. Using a grid system makes the content placement easier for the designer and easier for the reader.
5) Visual hierarchy
There should always be a visual hierarchy from the placement of the content on the web page to the images and CTA’s. The user must not find it difficult to access any of the visuals on your website because using these elements; they navigate and interact. All the important visuals for interaction must be placed in a higher position or have a unique font and color combination to stand out.
6) The rule of third
The rule of third is one of the rules of photography, but it is also one of the important rules for page layouts in websites. According to this rule, your webpage is divided into three sections vertically and horizontally, with a total of 9 sections. The elements that you want to be more noticed by your users will be on the thirds. You can hire the services of a web design company like spiralclick.com to practice these layout basics and ensure user engagement with the website.
Make your web designs attractive!
If you want your users to stick to your website without bouncing back, then you need to put much effort into the design of the website. One of the elements that define the website design is the layout of the web pages. So, make sure you have a web designer that knows the basics of the page layouts and ensures web traffic.
