Introduction
The presentation of construction materials in a showroom can make or break a sale. Products like tiles, bathroom fixtures, and flooring need more than basic shelving—they need compelling displays that bring out their best features and help customers visualize their use in real-life settings. This is the difference between exhibiting and knowing how to exhibit effectively.
At INSCA, we bring over 45 years of experience in designing innovative display solutions that help distributors, manufacturers, and prescribers boost their sales. From digital tools like I.RIS to space-saving solutions like the Woodlook series, our mission is to help you “show your best.”
Why Presentation Is Key in Construction Materials
The showroom is your first touchpoint with potential customers, and their perception is formed in the first 10 seconds. Poorly displayed materials can create confusion or disinterest, but a professionally designed showroom captivates and converts visitors into buyers.
Effective presentation achieves the following:
- Enhances Customer Experience: Displays that are easy to navigate and visually appealing keep customers engaged.
- Showcases Quality: Highlighting textures, finishes, and colors in innovative ways builds customer confidence.
- Optimizes Space: Clever designs allow you to showcase more products in limited areas.
INSCA’s Unique Solutions
1. I.RIS: A Digital Showroom Revolution:
o Customers can use the I.RIS system to visualize tiles, bathroom materials, and flooring in real-world environments. This tool allows for better decision-making and reduces hesitation by showing how the products will look in actual settings.
2. The Woodlook Series: Flooring Display Excellence:
o Flooring materials like laminate, parquet, and vinyl require specialized displays that showcase their natural beauty. The Woodlook series is designed to emphasize the intricate textures and finishes of flooring materials, helping customers appreciate their quality and versatility.
3. Modular and Custom Displays:
o INSCA offers modular solutions that adapt to evolving showroom needs. Whether you have a small showroom or a sprawling space, our displays ensure that your products are presented effectively.
Benefits of Partnering with INSCA
At I.RIS , we are pioneers in creating innovative display solutions for tiles, bathrooms, and building materials, dedicated to enhancing sales for our clients, including distributors, manufacturers, and prescribers.
Our Legacy
With over 45 years of experience, we’ve built a reputation for excellence and reliability. Supported by a team of 200 seasoned professionals—comprising architects, interior designers, decorators, engineers, carpenters, painters, and installers—we deliver unmatched expertise and service to meet the diverse needs of our global clientele.
Our Infrastructure
We operate from a state-of-the-art manufacturing and logistics facility spanning 26,000 m² in Spain. This integrated setup enables us to offer in-house design, technical development, manufacturing, logistics, and international assembly, ensuring end-to-end solutions for our clients.
Global Reach
Our solutions are exported worldwide, empowering businesses across the globe with cutting-edge display systems.
Unmatched Catalog
We proudly offer the largest catalog of display solutions in the world, with over 1,500 different references. Our displays are designed to:
- Accommodate a wide range of sample formats and manufacturers.
- Showcase numerous samples in minimal space.
- Provide smooth, silent, robust, and sturdy support, ensuring ease of handling and durability.
Our Specializations
- Conceptualization and Design
- Focused on creating unique spaces that enhance user experiences.
- Strategic concepts to optimize layouts and maximize display capacity.
- Technical Development and Prototyping
- Value engineering and system development.
- Advanced technologies ensure continuous innovation and peak efficiency.
- In-House Manufacturing
- Comprehensive industrial capacity with eco-friendly processes.
- Expertise in processing materials like wood, metal, plastics, acrylic, composites, vinyl, and high-precision welding.
- Partnerships with suppliers committed to sustainability and environmental responsibility.
Our Promise
We are committed to delivering world-class display solutions that not only meet but exceed the expectations of our clients. Whether you seek to optimize space, enhance the visual appeal, or improve the functionality of your displays, we have the expertise and resources to bring your vision to life.
Choose I.RIS —your trusted partner in innovative display solutions.
- Unmatched Expertise: Our team includes architects, designers, engineers, and carpenters working collaboratively to deliver top-notch solutions.
- Global Reach: We serve clients worldwide, ensuring consistent quality and innovative designs.
- Diverse Catalog: With over 1,500 display references, we cater to all product types and showroom formats.
- Customer-Centric Design: Each display is tailored to maximize New Products visibility and customer engagement.
Conclusion
Effective presentation is the key to boosting sales in the construction material industry. By choosing INSCA, you gain access to a wealth of expertise, cutting-edge tools like I.RIS, and innovative display solutions that set your showroom apart. Transform your space into a sales engine—partner with INSCA today and show your best.
For inspiration, you can check out our more working potential:
